Becoming Prime: Building a Brand at Florida State

What does it really mean to lead—and how does leadership set the ceiling on everything you build? 

In this special episode of The Private Practice Playbook, PGI founder Jay Geier sits down with Coach Deion Sanders for a live conversation at the Practice Growth Summit. Coach Prime shares powerful insights on discipline, confidence, preparation, and setting the standard as a leader. 

Motivating, challenging, and timely—this episode is a must-listen for practice owners who want to raise the bar for their business and themselves.