4min chapter

The Side Hustle Show cover image

646: The 9 Buyers: The Key to Stronger Connections and Easier Sales

The Side Hustle Show

CHAPTER

Innovating in Traditional Industries Through Storytelling and Differentiation

This chapter emphasizes the need for innovation in typically conservative fields like finance, accounting, and law. It highlights the impact of storytelling in marketing and encourages listeners to embrace creativity and personal transformation.

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