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S5 E12: Smash Black Friday & Cyber Monday with These Quick and Dirty Tips

Limited Supply

CHAPTER

Challenges in B2B Communication and Retaining Subscribers

The chapter explores the difficulties faced by B2B companies in product communication and retaining subscribers in a subscription-only business model. Strategies for effectively targeting churned customers and encouraging them to resubscribe are discussed, with HelloFresh's winback emails and app notifications as an example.

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