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5min chapter
Connecting Teams, Technology, and Customers: A Frictionless Approach with Petco’s Angel Singh
The Frictionless Experience
Understanding Customer Dynamics at Petco
This chapter emphasizes the importance of recognizing customer demographics and preferences to enhance the shopping experience at Petco. It discusses the necessity of adapting strategies to meet the needs of different generations, especially the Alpha generation, while optimizing digital platforms to retain younger consumers.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode