5min chapter

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OpenAI Agents 2.0… Is This The End Of Google Search?

Marketing Against The Grain

CHAPTER

The Rise of Specialized Search Agents

This chapter explores the impact of niche search agents on the search experience, discussing the potential threat AI-driven models like perplexity AI pose to Google's dominance. It delves into how AI advancements are reshaping search engines and the challenges and opportunities they bring to information discovery and product recommendations.

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