8min chapter

Marketing Against The Grain cover image

Tools & Strategies You MUST Use To Survive The 2024 AI Revolution

Marketing Against The Grain

CHAPTER

AI's Revolution in Marketing

This chapter examines how AI technologies are rapidly transforming the marketing landscape, highlighting the need for marketers to adapt to new tools and strategies. It also discusses the challenges posed by AI, such as copyright concerns, and the implications for content ownership and consumer engagement.

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