2min chapter

B2BaCEO (with Ashu Garg) cover image

How to Be a SaaS Wunderkind (Christian Owens, Founder & CEO of Paddle)

B2BaCEO (with Ashu Garg)

CHAPTER

The Lucky Bit Was When We Signed Customers Very Early

We signed them very early and sort of you could pause the story there and be like oh that's really lucky. Four months in they churned so four months in they were like nope like kind of this thing isn't ready for us. And I think that that happening relatively early on even if yes we lost the customer went back down to like four grand a month in revenue, it was probably another year or so before that point again.

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