15min chapter

On Brand with ALF & Rory Sutherland cover image

Greg Jackson of Octopus Energy in powerful conversation with Rory

On Brand with ALF & Rory Sutherland

CHAPTER

Innovative Solutions for Energy Challenges

The chapter explores innovative solutions to energy challenges, such as providing electric blankets to vulnerable customers in need of warmth and sending out sleeping bags as a creative way to help customers save on their gas bills. It emphasizes educating and incentivizing people to make small changes that can significantly reduce energy usage and costs, highlighting the positive impacts of these initiatives. Additionally, the chapter discusses the development of Electroverse, a charging card that simplifies the process of charging electric vehicles and offers insights on improving infrastructure utilization and providing discounts through data on electricity pricing.

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