7min chapter

Product with Panash cover image

Integrating Jobs-to-be-Done in your practice of Product Management | Bob Moesta (Rewired Group)

Product with Panash

CHAPTER

Revolutionizing Sales with Jobs Theory

Exploring the speaker's new book centered around demand side sales, framing concepts through jobs and systems for a unique educational approach. The significance of applying jobs theory to understanding buying behavior and reframing sales as a science to guide individuals towards progress.

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