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Translating User Journeys Into Numbers by Booking.com Group PM

The Product Podcast

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The Product Action Is to Increase Engagement

The product action is to increase engagement. And hen manswiten mapped out all these product actions, we can easily triangulate the supporting metrics that would be used to measure these product actions. A lot of this is new andstance specific to the product that youare building. So most of these metrics are highly indicative, but they're also very easy to find tune specifically to the product thatyou're trying to build.

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