#56 Ash Maurya: The Innovator's Gift
Make Things That Matter
00:00
How Do You Conduct Interviews?
Ashley Warwick: I like to describe it as a magic trick. The best way that i found to run the interviews is almost to use those forces, as a mental model caniv in the back of your head. And then think of the customer journey as a time line. So from those two models, we build a bit of a story arc, or a narrative for how to conduct the interviews.
Transcript
Play full episode
