AdviceTech Podcast #95 - CRM Special
Ensombl Advice Australia
00:00
Navigating CRM: Tools for Success
This chapter emphasizes the critical role of Customer Relationship Management (CRM) systems in enhancing business operations and customer engagement. It discusses the evolution of CRM technologies, the limitations of traditional tools like spreadsheets, and the benefits of modern solutions for improving client interactions and compliance. The conversation also explores the integration of CRMs with other tools, streamlining processes, and meeting the ever-evolving expectations of customers.
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