399: LeanData: Overcoming New Category Challenges to 8-Figures - with Evan Liang
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
00:00
Navigating Pricing Strategies and Transition to Account-Based Marketing
Exploring the initial pricing model targeting mid-market customers and the shift towards account-based marketing to scale the business from the first 10-20 to 100 customers, including the success in offering a simplified product at a lower price point.
Transcript
Play full episode
