Join us on an incredible journey as we welcome Carrie Miller, a familiar voice on the Serious Sellers Podcast, who shares her remarkable transition from teaching to becoming a multi-seven-figure seller on Amazon and Walmart. Born in Florida and raised in San Diego, Carrie attended Pepperdine University with aspirations of becoming a teacher, only to find herself navigating a challenging job market. Despite the odds, she secured a position teaching high school Spanish and even coached basketball, showcasing her dedication and versatility. Carrie's global experiences in Argentina and China add a unique flavor to her story, making her insights into the e-commerce world all the more compelling.
Listen in as we explore her journey working for another e-commerce software company and shifting from customer interactions to creating content and masterclasses for their Academy. Her extensive experience with Helium 10 since 2017 played a pivotal role in her freelance work for various clients. Discover the impressive growth of their skateboard and apparel businesses, which saw significant milestones in 2020 and 2022, respectively. The discussion also touches on their successful foray into Walmart's marketplace and their upcoming venture into TikTok Shop, offering listeners valuable insights into e-commerce business growth and strategies.
This episode also uncovers the lessons learned in product inspections and the importance of targeting niche markets. Hear firsthand about the challenges of receiving a large batch of smeared skateboard decks and dealing with quality issues that impacted product reviews. We emphasize the critical role of thorough factory inspections and having reliable on-the-ground sourcing experts. Additionally, we tackle security risks and challenges on Amazon, including account hacks and listing issues, and share effective strategies for optimizing e-commerce operations. From managing supply chain fees to utilizing AI-powered tools for competitor analysis, this episode is packed with practical advice to help you succeed in the competitive e-commerce landscape.
In episode 582 of the Serious Sellers Podcast, Bradley and Carrie discuss:
- 00:00 - E-Commerce Strategies With Carrie Miller
- 04:07 - Global Teaching and Living Experiences
- 09:35 - E-Commerce Business Growth and Strategies
- 10:04 - Helium 10 Essential Tool for Agencies
- 13:52 - Success in a Competitive Apparel Market
- 18:44 - Learning From Mistakes in Product Inspections
- 19:38 - Security Risks and E-Commerce Challenges
- 24:41 - Success Through Consistency and Growth
- 28:13 - Unique Amazon & Walmart Strategies
- 32:09 - Optimizing Listing SEO Strategy With AI
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