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Erin Balsa - From “Hit or Miss” Proposals to a 100% Close Rate

Ditching Hourly

CHAPTER

How Do You Drive Inbound Hand Raisers?

At my last job, I worked with the leadership team to create this new kind of discipline. And we launched this discipline slash category. This helped us secure a 50 million series A funding round. Being able to communicate clearly is so important for clients. People care a lot about funding in my world. The hand raisers is everything. Anybody can get a blog post to rank. Any anybody can gait an ebook and get leads and hand those leads over to the sales team. But the thing is, you know, not everybody can drive inbound hand raisers. Like, hey, I read your stuff. I've been reading your content the last six months. I've come to

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