"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition cover image

Media Niches and First-Party Data with Jacob Donnelly of A Media Operator

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

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Navigating Growth and Success in Media Business

The chapter explores the evolution and triumph of a burgeoning media company with a diverse portfolio spanning events, content, reporting, and research. Discussion extends to the unique aspects of research and workflow data enterprises, considerations in summit topics like banking, and the value of niche businesses in audience engagement. Audience segmentation within the crypto industry is examined, highlighting strategies for tailoring content and newsletters to cater effectively to various audience types.

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