AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
9min chapter
The evolution of SSPs, in an age of streaming, with Emma Newman, CRO, EMEA PubMatic.
The CTV Podcast
Navigating Identity in CTV Advertising
This chapter explores the significance of identity management in the cookieless world of Connected TV advertising, detailing how households are identified using IP addresses and the role of consent in advertising. It also emphasizes the importance of sustainability in the programmatic supply chain, urging brands to evaluate the environmental practices of their partners.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode