#94 Buyer Series: Fostering good buyer vibes with Wade Yenny & Alex Bayer
The Startup CPG Podcast
Best Practices for Working With Retail Buyers
Jesse: I love tuning into the show when I can live or, you know, listening on a podcast player. And then I've listened to Alex's 15 minutes of Genius show in the past two. So yeah, today I kind of figured with both of you here and your combined 35 plus years of CPG experience that we could talk a little bit about best practices for working with retail buyers. Wade: For me, it's always knowing your customer and is that customer shopping your target before you even think about where you want? Jesse: You got to pick the right retailers where your product is going to be a fit.
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