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4min chapter
032: To win, you must see content EVERYWHERE (with Clifton Sellers)
The HeyCreator Show
Understanding Value and Brand Identity in Community Engagement
This chapter explores the significance of understanding and adapting to a community's evolving needs to enhance value propositions. It discusses the importance of balancing personal storytelling with maintaining a focus on delivering genuine value while cautioning against the pitfalls of 'building in public.'
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