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522: Daniel Pink | To Sell Is Human
The Jordan Harbinger Show
The Visceral Response to Selling
Sally Kohn: Most of what we've known about sales has come from a world of information asymmetry where the seller always has more information than the buyer. She says that when buyers and sellers are evenly matched on information, the seller cannot take the low road. "I think it's really important to talk about why people have this visceral response to selling," she says.
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