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How to Sell by Tyler Bosmeny

Startup School by Y Combinator

CHAPTER

How to Write a Cold Email

In the early days of clever, we would sit down and send ten, 30, 50 emales to cold prospects. But if you don't do thati well, then what do you do? How do you have a cold email strategy that's effective? And i actually found an old email, and i put it up here so ou guys can see it. It is the simplest thing in the world. Make sure you're writing emales that are interesting to people,. That aren't two salse, that are personalized and that are genuine. When happens and you get them on the phone, remember to shut up and listen. If you take nothing else from this presentation, take this

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