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Neuroscience and Marketing: How to Hack the Buyer’s Brain

Social Media Marketing Podcast

CHAPTER

How I Found Automation Engines

I was a little bit too scared to bring in the psychology stuff. I eventually started sort of like bringing stuff in with my clients and being like, okay, this is not going to work because of these reasons. And people wanted to learn more and more. So I ended up writing a book and pulling together all the research I'd done on the side together. It was an international vessel very quickly. Now I get to travel around and talk on stages and write books and write articles for journals or all sorts of fun stuff.It's great. I love it.

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