Dalton: We would love to see more founders kind of Recognize this dynamic we're describing and make some moves on the supply and demand side because I think that'll meaningfully increase your odds of success So just think on that. And take it from us because we can't tell you what the plate awareness is but like, if you can avoid the most common patterns of death You can perhaps chart a unique path to success. But be wary all right dalton great chat. Thanks.