8min chapter

INSEAD Knowledge Podcast cover image

Negotiating Beyond Win-Win

INSEAD Knowledge Podcast

CHAPTER

Mastering Negotiation Skills

This chapter explores the critical importance of effective negotiation skills in fostering collaborative outcomes amid adversarial attitudes. It discusses the need for deliberate practice, ethical considerations, and the challenges of teaching negotiation in academic settings. Emphasizing a structured approach to skill-building, the chapter advocates for strategies that prioritize honesty and sustainable relationships over short-term gains.

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