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How To Segment Q4 Buyers to Enhance 2024 Marketing Efforts + Top 10 Remarketing Audiences + LTV Bidding with John Tucker @ CQL

Conversion Tracking Playbook

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Differences in Audience Creation between GA4 and UA and Top 10 Recommended Audiences

This chapter explores the variations between GA4 and UA in terms of audience creation, emphasizing the need to prepare audiences in advance for the next Q4 season and offering recommendations for the top 10 audiences to create.

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