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The Value of Asking Why
It never hurts to ask the why question. Almost anything you're currently doing can be enhanced and even galvanized by more scrutiny at this top level of focus. Purpose tefind success. It creates decision making criteria. It aligns resources. It motivates, it clarifies focus. Let's take a closer look at each of these. In turnit defines success. People are starved for wins these days. And if you're not totally clear about the purpose of what you're doing, you have no chance of winning.