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❤️ “Elmo the Influencer” — Sesame Street’s Instagram strategy. Uber’s new Costco run. Google is killing Google Search with AI.

The Best One Yet

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Delighting Customers and Social Media Success with Elmo

This chapter explores the significance of individual user interactions, using Elmo's social media strategy as a case study. It underscores the impact of creating personalized experiences to enhance customer satisfaction and includes sponsored advertisements for BetterHelp and Audible.

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