The Importance of Cash on Delivery

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Damon had ingenuity, passion and tons of grit. But he was missing some basics on manufacturing and financing. Without capital to scale capacity, delivery on those $300,000 worth of orders fell behind. Damon can be forgiven for not asking for cash on delivery.

How do you create authentic partnerships to build scale? Daymond John, founder of FUBU and one of the original “sharks” on ABC’s Shark Tank, shares lessons from FUBU’s earliest days in Queens, where he partnered with bouncers, bodegas, his neighbor LL Cool J, and his earliest collaborator and investor (his mom) to turn a great idea into a billion-dollar urbanwear brand.

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