0 to $1M ARR: Customer Discovery Before You Build a Product
The SaaS Podcast: Build, Launch & Scale Your SaaS
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The Power of Product Market Fit
Growth hacker Sean Ellis is famous for coining the term growth hacker. He benchmarked hundreds of startups and found that companies that struggle to grow almost always get less than 40% very disappointed. The companies that grew the most easily, well they almost always got more than 40%. If more than 40% of your users would be very disappointed without your product, you have initial product market fit.
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