Are surveys dead? Do they matter? Is Die Hard a holiday movie? How about Harry Potter?
These are great questions that Daniel and Jay answer in this Bathroom Break. And to tell you the truth, surveys are kinda dead—but the “quiz” may be a better option, according to Jay. They’re a great way to drive engagement, drive personalized offers, and get a pulse.
Plus, we all know we gotta do research, but you should DEFINITELY research before you create a quiz. If you don’t, you risk disconnecting from your audience and not getting concrete answers.
If you’re a marketer who’s short on time, this episode of Bathroom Break is for you.
Follow Jay:
LinkedIn: https://www.linkedin.com/in/schwedelson/
Podcast: Do This, Not That
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Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
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Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com
