Are You Being Honest With Your Sales Process?

Zach: I think that's probably one of the, from my experience, the things that most sales reps, myself, I certainly used to be scared to do. Especially if you perhaps aren't getting fed many leads from marketing or whether you're a business owner and you're not getting many inquiries through referrals or word of mouth. At that stage, it feels hard to say no to prospects or to say we might not be the best bit at this stage. But since I've become my own boss, you are more comfortable with it. Running your own business, you're a bit more honest about that, and you can call that out. You know, an opportunity is a conversation that

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