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3min chapter
Baked by Melissa Founder, CEO Melissa Ben-Ishay Talks Valentine's Day
Bloomberg Talks
Navigating Costs and Celebrating Moments with Cupcakes
This chapter explores how Baked by Melissa integrates social media with their brand, showcasing a bestselling cookbook that features personal recipes. It also discusses the impact of inflation on ingredient costs and the importance of maintaining product quality, while teasing future celebratory events beyond Valentine's Day.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode