4min chapter

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#1: How music affects what we buy

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CHAPTER

The Distinct Event Model of Time

James calaris used the so called discreet event models of time. He played people four pieces of music, each of which is four minutes long. And then he asked them afterwards, how long has he been in here for? People who have heard eight songs think they've been there sor longer because eight things happened. In other words, the unusual music had drawn their attention away. It was neither under nor over just tis just over all, just more inaccurate. Same thing would apply on the phone if you're waiting to be interviewed by james calaris about a number of different subjects. Simply fve song or eight songs can make someone feel like an hour has passed when it hasn

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