Engineering Enablement by Abi Noda cover image

The science behind DORA | Derek DeBellis (Google)

Engineering Enablement by Abi Noda

Exploring Qualitative Research and UX at Google

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Delve into the speaker's journey from experimental psychology to UX research at Google, emphasizing the value of qualitative research in understanding user experiences and behaviors. The chapter also covers DORA's goal of quantifying user goals, connecting it to prior research methods and discussing future survey designs for 2024.

Click here to view the episode transcript.

In this week's episode, we welcome Derek DeBellis, lead researcher on Google's DORA team, for a deep dive into the science and methodology behind DORA's research. We explore Derek's background, his role at Google, and how DORA intersects with other research disciplines. Derek takes us through DORA's research process step by step, from defining outcomes and factors to survey design, analysis, and structural equation modeling.

Mentions and Links:

Derek DeBellis on LinkedIn
DX’s guide to measuring GenAI adoption and impact
2023 Accelerate State of DevOps Report

Discussion points:

(3:00) Derek’s transition from Microsoft to the DORA team at Google
(4:28) Derek talks about his connection to surveys
(6:16) Derek’s journey to becoming a quantitative user experience researcher
(7:48) Derek simplifies DORA
(8:19) DORA - Philosophy vs practice
(11:09) Understanding desired outcomes
(12:45) Self reported outcomes vs objective outcomes
(16:16) Derek and Abi discuss the nuances of literature review
(19:57) Derek details survey development
(27:55) Pretesting issues
(29:30) Designing surveys for other companies
(35:02) Derek simplifies model analysis and validation techniques
(38:48) Benchmarks: Balancing data limitations with method sensitivity

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