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How to hijack attention: Lessons from jingles, candy crush, and betting sites

My First Million

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The Power of Music and Betting Insights

This chapter examines the influential role of music, particularly jingles, in advertising and their effectiveness in engaging memories and emotions. It also explores the rise of prediction markets, like Polymarket, highlighting how they blend betting with forecasting on various outcomes, including political events. The discussion reflects on the evolving landscape of marketing and gambling, emphasizing nostalgia's power and the wisdom of crowds in predicting future trends.

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