HOW TO WIN FRIENDS & INFLUENCE PEOPLE (DALE CARNEGIE) - Listening books
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Dramatization in Communication
The chapter discusses the importance of dramatization in communication, emphasizing that simply stating the truth is not enough, and that the truth must be made vivid, interesting, and dramatic. It provides examples such as window displays and television commercials to illustrate the power of dramatization in selling products, and concludes by stating that individuals can also use dramatization to effectively communicate their ideas in business and in other aspects of life.
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