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EP 254 - Product Leaders to Watch: Oscar Health and Intuit/Quickbooks Product Leaders on B2B Tech, Part 1

Product Talk

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Navigating B2B Customer Experiences

This chapter discusses the transition into the B2B sector, focusing on the challenges and strategies for enhancing customer experiences. It emphasizes the need for a consumer-like approach, understanding diverse personas, and the importance of innovation to meet unique B2B needs.

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