How Much Money Does a Hit Movie Really Make (and a Flop Really Lose)?
The Town with Matthew Belloni
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Box Office Performance and Challenges of Promoting Movies
This chapter covers the box office performance of superhero movies and comedies, including the surprising success of Barbie and challenges in promoting R-rated comedies. They also discuss upcoming movies like Blue Beetle and a talking dog movie with Will Ferrell and Jamie Foxx.
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