How Much Money Does a Hit Movie Really Make (and a Flop Really Lose)?
The Town with Matthew Belloni
Box Office Performance and Challenges of Promoting Movies
This chapter covers the box office performance of superhero movies and comedies, including the surprising success of Barbie and challenges in promoting R-rated comedies. They also discuss upcoming movies like Blue Beetle and a talking dog movie with Will Ferrell and Jamie Foxx.
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