The Evolution of a Creative or a Marketing Firm

This is a look back at how things have changed, and then towards the end we'll have sort of a look forward about what we anticipate. We've been advising creative and marketing firms for close to 25 now. They're blending into all kinds of other things,. Some of its causal and some of its discorolateof its this fragmentation of the market place that's being driven by internet. I don't know what the number is, i'll bet you it's ty % or lower, yea or lower.