How Are We Adding Value?

When you're writing out to someone like heather who has access to an audience, and you're doing a pitch, read through the left margin of your paragraphs. How many sentences begin with me, my and i? People tune out when it's not about them. And guessed what i'm bringing into my mentorship programme now is a little value added. Im in a credit you have for that one. Ha, ha, ha. But it really does work. It goes back to what you're saying, how are we adding value? And just to your approach, in the originally male that you sent me, you made it so obvious how you were ingto add value to my audience

Transcript

Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!

Get the app