AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
8min chapter
#16 Are Your Ads Bringing Incremental Value? Dominic Williamson, Director of Marketing Strategy and Analytics at Instacart
Always Be Testing
Factors to Consider in Counseling Brands on Marketing Spend
This chapter discusses the factors to consider when counseling brands on their marketing spend, including the importance of measuring the impact of marketing on sales and running effective tests to measure advertising campaign effectiveness.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode