The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 673: How To Boost Your Net Retention Revenue (NRR) to Over 140% with Insider's CEO and CMO

The Official SaaStr Podcast: SaaS | Founders | Investors

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The Importance of Personalized Gifts

Every SaaS company sends a box, and we all send it to our customers. We have snuggies, water bottles, mugs, candles, chocolate, cookies. But if you really want to go to the next level with your gifting program, you need to take the gifts outside of the box. It's about understanding each other's soul, and building that relationship. The foundations of that relationship is really about first impressions.

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