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8min chapter
Ep361. How To Get More Yeses. Angus Pyke
Marketing Your Practice
Optimizing Payment Choices in Chiropractic Practice
Exploring effective strategies for presenting fees in a chiropractic practice, including the use of price anchoring and the decoy effect to influence patient decision-making. The chapter also discusses techniques to reduce the 'pain of paying' and increase customer satisfaction through balanced payment options.
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