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Ep361. How To Get More Yeses. Angus Pyke

Marketing Your Practice

CHAPTER

Optimizing Payment Choices in Chiropractic Practice

Exploring effective strategies for presenting fees in a chiropractic practice, including the use of price anchoring and the decoy effect to influence patient decision-making. The chapter also discusses techniques to reduce the 'pain of paying' and increase customer satisfaction through balanced payment options.

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