#154 – Anna Hurko on Managing a Growing Plugin Business
WP Tavern
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Journey of Crocoblock: From Concept to Expansion
This chapter details the evolution of Crocoblock, a plugin business that grew from a small team focused on meeting internal needs into a robust suite of tools for dynamic web development. The discussion encompasses the technical journey of the founders, their strategic choice of Elementor as a platform, and their responsive approach to customer feedback and market demands. Additionally, it addresses the challenges faced in adapting to the rapidly changing WordPress landscape, particularly with the advent of the Gutenberg editor.
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