Avoiding Counterproductive SEO Practices in 2024

In this episode, Michał Suski and David Bain discuss why, if you have a strong, authoritative domain, you should publish as much as you can.

Discussion points include:

How do you know if you have a strong, authoritative domain? What metrics do you use?

How do you make your domain more authoritative?

What do you mean by ‘publish as much as you can’?

What form of content works best?

How do you measure the success of your content publishing?

How has your content publishing strategy changed over the years?

How is AI affecting your publishing process?