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TWIG #334 The $200,000,000 Greenlight Failures and Activision’s Tone-Deaf In-Game Ads

Deconstructor of Fun

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Debating Transmedia's Influence and Upcoming Industry Events

This chapter explores the impact of transmedia strategies on the gaming industry, focusing on the Fallout franchise and its sales success. The discussion also examines the role of social media in shaping gaming perceptions and highlights an upcoming industry event in LA.

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