4min chapter

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

AI in Content: How Much Is Too Much? (373)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

CHAPTER

Nike's Marketing Team Has Been Put on Leave

Nike is the perfect example of this that has chosen to take on socially, you know, hot topic issues and stuck with it. They didn't ever throw Colin Kaepernick under the bus. And they've made their own missteps along the way in terms of campaigns that were a little too, you know,. overly over the top and over that kind of stuff. But this, when they, when they decide to do this, they commit. A willing ask. It's just crazy how badly they have handled this," he says.

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