The State of Ecomm Investing Pt 2: The Investor’s Perspective
Ecommerce Playbook: Numbers, Struggles & Growth
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Demand Creation, Your Job Inside Organization and Demand Planning
Jason: I would say like growth at any cost and even never profitable cost, which sort of sets up a good foray to our conversation today. But before we go there, I want to just touch a little bit on your experience because I think we have shared friend and some another thing that we started nerding out on together. At Benobos, you worked with front of mine, Nate Poulin, digitally native on Twitter for those of you that follow there. He knew when products were going to launch. And so together, we could create a smarter plan and marketing could be as influential in the organization as planning.
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