The Art of Sports Promotion

From pouring tea to billion-dollar deals — Frank Smith's rise to CEO of Matchroom Boxing is nothing short of legendary. In this exclusive podcast, Frank opens up about building global stars like Anthony Joshua, sealing game-changing partnerships with DAZN, and navigating boxing’s Saudi-powered evolution.

We dive deep into:

• The making of Connor Benn vs Chris Eubank Jr
• Saudi Arabia’s billion-dollar impact on global boxing
• Dana White’s entry, Jake Paul’s influence & Matchroom’s future
• Secrets behind Matchroom’s mega-events (and their $25M darts empire)

Whether you're a fight fan, entrepreneur, or sports business geek — this episode is your ringside seat to the future of boxing.

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