How I Built This with Guy Raz cover image

McBride Sisters Wine (Part 2 of 2): Robin McBride and Andréa McBride John

How I Built This with Guy Raz

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Uncorking Dreams: The Journey of a Black-Owned Wine Brand

This chapter explores the significant challenges two Black women entrepreneurs face while launching their wine brand in a predominantly white industry. They navigate securing investments, sourcing ingredients, and leveraging digital marketing to grow their business against the backdrop of social movements. The narrative interweaves personal stories of heritage, resilience, and aspirations for inclusivity in the wine community.

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